Click of the Week: Unilyzer.com

You may be hearing a lot about metrics these days.  In one of my previous corporate roles, I actually spent time as an analyst.  This click of the week will share 3 tips you can use to apply data with this nifty tool – www.unilyzer.com.  Very neat dashboard for your website and social media interactions.  Don’t miss this one!

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Goal Setting Is Not Dead…Just Boring

iStock 000015158998XSmall Goal Setting Is Not Dead...Just BoringGoal setting always gets to be pretty popular this time of year. You hear a lot of techniques about how to do it and one of the most common ways is the SMART technique.  I’m not writing about that here, because it’s so overused now, I don’t think you’ll care.

No matter what you use, the new year always kicks us off with a great start, right?  But then somehow you lose interest.

There is this cycle that we seem to get into and it goes a little something like this:

  • Day 1: Whoo hoo, yeah, I’m on it this time. I’m going to [your goal here] –>
  • Day 3: This is great. I can’t believe how this is changing [enter positive results] for me! I will definitely keep this up. — >
  • Day 5: You know what, I’m just going to take a little bitty break…I’ll come back to it, I promise! — >
  • Day 10: What was that thing I was trying to do again?
  • Day 20: Start over again or drop it completely..

Part of the reason this happens is that we haven’t really developed for ourselves a tangible, exciting “why” and “what”. What I mean by this is the vision of what we want to get to and why we’re doing it was never really that clear and constant.

You see, when you are setting a goal, it’s important to identify the most clear picture possible of what you want. And doing this early in the process is one of the best ways to I learned this training in NLP (Neuro-linguistic Programming) when I studied with a celebrated master pracititioner, Susan Stageman, for over a year.

Yes, it took me that long to really get it and start applying the techniques . I can be kind of hard-headed, as my mom used to say.  There were so many good ones, but the one that has stuck with me forever is called creating a “well-formed outcome” (WFO).

This is a very powerful way to set long-term and short-term goals so that they STICK…and really, that’s what we set them for in the first place.

So I’m going to share with you my criteria for remembering the WFO in 5 simple steps. Maybe this will keep your goal setting from being so boring. icon wink Goal Setting Is Not Dead...Just Boring . I call it the PLEAS approach (as in, can I have another goal, “pleas”):

Positive

State the goal in positive terms. Describe the present situation and compare it with the desired future goal. Make sure you can see yourself having obtained the goal.

Level

Line up the goal with your values and beliefs. For me this means lining up what I’ve asked for, or stated, to be sure it is in the will of what God has for my life.  I pray and ask for spiritual guidance around the goal.  You may line it up however you see fit. It’s important that your goals are a good fit with what’s important to you.

Evident

Describe the goal using “sensory” terms. What will let you know that you have attained that desired state?  This is a critical piece – think in terms of what you will hear, see, and feel when you have success.

Appropriate

Consider if the goal is right for you in all areas of your life. Is there something that may hold you back? Is this goal right for you right now, in this place where you are?

Self-initiated & Maintained

Self-initiated and maintained. Your goal must be something that you can  initiate and maintain. It must not be something dependent on other people. Make sure that your goal reflects things that you can directly affect.

If your goal, or outcome is set each time with these criteria in mind, you will have crystal-clear vision that you can hang on to and it will get you past those tough times when you’re ready to let go.  OR it will bring you back to what you wanted in the first place…SUCCESS!

Share one of your clear outcomes in the comments below.

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Click of the Week: Online Goal Tracking with GoalForIt.com

A very appropriate and timely online resource for you!  Stop by GoalForIt.com!

Vision Board for 2011

Every year, my kids and I create a vision board to capture goal highlights for the year using posters, magazine clippings, crayons, glitter, glue sticks — you name it, it’s on the floor on 12/31.  We have the music going, candles lit, and complete focus on what we’re doing. Here is our process laid out in 5 steps for you.

I hope you then enjoy the short video version of my board that was designed using Animoto.com.  Head over to Life Vision Boards and get another take on the “how to”.  They use Animoto as well and you certainly can too – it’s a free tool for creating video using images and music.  Use theirs or add your own.

5 Steps To Creating Your Vision Board

  1. Get yourself to a quiet place
  2. Imagine that it is now the end of 2011 and you are reflecting back on your accomplishments for the year
  3. Write down a list — brainstorm freely at first
  4. Now highlight the top 3-5 things you really want to focus on for the year
  5. Cut, draw, and paste images that represent your goals onto a poster board (you can even make a miniature version on an index card to carry with you)

That’s it!  Now set a date to get the board finished. icon wink Vision Board for 2011

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Personal Branding Makeover: Reinvent or Refine?

dictionary Personal Branding Makeover: Reinvent or Refine?This is the question of the day – are you reinventing or are you refining yourself? your services? your way of doing things?

I think I’ve used the term “reinventing” way too much this year.  The other day a friend of mine said, “OMG Tanya – again??” and rolled her eyes. You would almost think it’s a bad thing!  But then I realized that I was confusing the terminology and not really saying what I meant.

I will define the two words first for you and then you let me know what you think.  I took these definitions from Dictionary.com:

  • Reinvent:  to remake or make over, as in a different form; to bring back, revive
  • Refine: to make more fine, subtle, or precise; to make or become free from coarse characteristics; make or become elegant or polished

The past three years have been a wonderful maze of twists and turns for my business.  I really have enjoyed it, while at the same time I have scratched my head wondering what in the world I’m doing at times.

I think it’s part of why I love being an entrepreneur so much – running a business allows for so much creativity, and ultimately growth…sometimes painful, but growth all the same.

I have gone from being a broader, “career coach” to more narrowly defining who I most enjoy working with, who tends to be attracted to my services, and what I really love to do most.  Thinking back to 3 years ago, it seemed that people would ask me for services from writing their resume to sitting outside of the interview room with them to helping them find a job using online resources.

I can clearly recall how I felt torn in so many directions.  It was hard to focus on what I enjoyed most – when that happens, it feels like it’s no longer your business, but someone else’s.  Almost like being an employee again.

How different things are now.  I know what my gifts are and what I’m most passionate about and I can clearly direct people to other resources where I know I am not passionately in love with the task.

I’ve chunked down what I do to really digging into my “motivated skills”, things I’m great at AND I enjoy doing.

I did not change my focus or revive the same old brand into a different form, but I have narrowed it down to the point that I am much more  clear about what I do and who I serve.  I have further refined my business brand…polished it up quite a bit.

So…I now understand why my friend was bothered when I used the term, reinvent.  To her, it was like I was saying I’d made over the same old thing and tried to market it as something new.  She now gets it – refining is a much more progressive process. I am feeling really great about polishing up a nice, shiny brand and not redoing the things I know no longer work for me.

Which mode are you in?  What does your calling require of you – reinvention or refining?

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